Let's quit dancing around who we're talking about, guys. That's Hair Direct. After BA absconded to parts unknown and the Fortooh folks (whoever they may be) showed up as the "new owners" of HairApparrent, the HD folks bought several domains that they figured would match up with terms commonly searched by BA's former customers. The OP hit on one of them.

So they're now telling you that the open ended offer that is apparent on the face of the linked website has expired even though there is no limitation stated on the site itself? Hmmmmph. Classic bait and switch, and yet another reason I'll not do business with HD again. They offer an above average product, but they charge too danged much. Better off staying with TL and/or a couple of the other more reasonably priced vendors.