Homer I can't speak for other companies but the one you posted called HIS is the real deal and I have been in touch with the owner Ian for a couple months now.....Trust me people have amazing this procedure is....Iam going to ditch this wig when I graduate next year and Iam going to get this procedure done...I know what you are thinking that no way can it look real but trust me it is more realistic than wearing a piece....if anyone wants more info let me know..